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The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan (Financial Times Series)Snagging.org In association with Amazon.co.ukOnline Shop | Property Guides | Kitchen & Home | Garden Tools | Power Tools | Consumer Electronics Get the Snagging Checklist Here! The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan (Financial Times Series) by: John Mullins  List Price: £24.99 Amazon.co.uk's Price: £14.99 You Save: £10.00 (40%)Prices subject to change. Availability: Usually dispatched within 24 hours
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Binding: PaperbackDewey Decimal Number: 658.022 EAN: 9780273708056 Edition: 2 ISBN: 0273708058 Label: Financial Times/ Prentice Hall Manufacturer: Financial Times/ Prentice Hall Number Of Items: 1 Number Of Pages: 328 Publication Date: June 15, 2006 Publisher: Financial Times/ Prentice Hall Studio: Financial Times/ Prentice Hall Related Items:
Average Rating:
 Rating: - Got a business idea ? Read this book before you do anything else.Having had several failed and partially successful business ideas in the past I decided I needed to get an education in how to bring my ideas to fruition, so I enrolled at London Business School. This book is one of the required reads for "Starting a New Business" (One of the entrepreneurial modules) and for good reason. In a very succinct manner John Mullins combines Strategy, Economics, Accounting and Leadership into a model that makes assessing a new idea extremely simple. To this he adds loads of real world examples which enhance and explain the theory. I only wish I had a book like this 10 years ago, as it would have saved me a lot of time working on concepts that were fundamentally flawed from the beginning. Rating: - Indispensible...A fantastic book. Very sensible approach to "road testing" your business idea. My only complaint is that my ideas keep failing his comprehensive road test! I won't be giving up my day job, just yet, thanks to Mullins.... Rating: - This author knows his stuffI added this book on spec to a hefty order of business planning books I was buying. This book alone was worth the price of the total order! My first impression upon seeing his Seven Domain Model was that it's just another 'name-a-number steps to success' book consisting of made-up-to-sound-good rubbish. ABSOLUTELY NOT SO. The substantial nature of John Mullins's ideas is obvious in reading and seems so sensible in retrospect. Looking at his background and at the research that's behind his approach only goes to reafirm this impression. It may be a long while before I next get a business idea that I actually attempt to put into action. In the meantime, at least I can derive some satisfaction in letting my newfound knowledge stop me before I throw money I haven't got at yet more businesses that are doomed to fail from the start! I may one day make an entrepreneur but even if not, I'm living with a renewed respect for those who do succeed. Rating:  - Interesting but...Well-structured with concrete examples in tech, dot.com, consumer goods, etc. Could be shorter Caters more to entrepreneurs with large aspirations that are seeking venture capital funding Does not cater to luxury businesses or to niche-businesses Rating: - Superb. Stop reading the reviews--just buy it now!This book is immensely helpful, I can't recommend it too highly. There probably isn't a single business person on the planet who wouldn't benefit from knowing the 7 Domain model---this alone is worth the price of admission, as it were.  Try searching the Internet for "The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan (Financial Times Series)" or Ebay for "The New Business Road Test: What Entrepreneurs and Executives Should Do Before Writing a Business Plan (Financial Times Series)". You might also be interested in the following great products:
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