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Guerrilla Marketing

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Guerrilla Marketing
by: Jay Conrad Levinson

 : Guerrilla Marketing

List Price: £10.99
Amazon.co.uk's Price: £7.14
You Save: £3.85 (35%)
Prices subject to change.



Availability: Usually dispatched within 24 hours



This item ships for FREE with Super Saver Shipping.
Binding: Paperback
EAN: 9780749928117
Edition: 4th Revised edition
ISBN: 0749928115
Label: Piatkus Books
Manufacturer: Piatkus Books
Number Of Pages: 288
Publication Date: May 03, 2007
Publisher: Piatkus Books
Studio: Piatkus Books




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Customer Reviews
Average Rating:  out of 5 stars

Rating: 5 out of 5 stars - Excellent book-the only one you really need for marketing of a SME business
I have bought a lot of business and marketing books and whilst some leave a lot to the imagination and motivation, this book hits the nail on the head every single time.

The book goes through everything clearly and explains in simple words why guerrilla marketing is the way forward especially for those businesses on a small budget.

I have only read a small part in this book however keep 'dipping' into Jays wealth of knowledge. I had thought about looking at gift vouchers for my business and how will go ahead with them as Jays book explains why vouchers are important to those in retail.

There is an in-depth list of skills and qualities we have but we often do not credit ourselves for. This list alone encouraged me to think about what I can do personally to make my business a huge success.

The can do attitude of Jay is motivational-a must have book for those who do not have the multi million pound budget to spend on marketing.



Rating: 5 out of 5 stars - Guerrilla Marketing
A truely excellent book. As a SME owner myself, Jay provides lots of ideas about how to effectuively market your business. We are now implementing many of these ideas...even considering radio advertising because we thought it too expensive. Jay makes you think again! Clearly written with simple lists of things to go and make your marketing happen. The BIBLE!




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